Welcome
Creatività Co. is a Creativity Lab, born to help people and organizations solve problems through creativity and design.
Our approach to creativity
We take our cues from how living systems survive, reinvent and grow — then apply them to strategy, teams and organizations.
Reapply what exists
noun. ex·ap·ta·tion
A trait, feature, or structure of an organism or taxonomic group that takes on a function when none previously existed, or that differs from its original function which had been derived by evolution. It's the capacity of viewing the opportunities of reapplying ideas and tools for unrelated tasks, or to solve emergent problems.
Survive the change
noun. ad·ap·ta·tion
An adaptation can be structural, meaning it is a physical part of the organism. An adaptation can also be behavioural, affecting the way an organism responds to its environment. An example of a structural adaptation is the way some plants have adapted to life in dry, hot deserts. We apply this survival strategy and combine it with creativity to achieve higher orders of problem solving.
Grow beyond the curve
noun. ex·po·nen·ti·al·i·ty
A set of accelerated growth patterns, forms and strategies recognized in the patterns of nature — most commonly present in technological evolution — which can be applied as an opportunity for any human initiative to expand in a given context. That is, the applicability of technological exponentiality to any other feat of humanity.
What we do
We believe everything we do is design. We are all “designers”. Creativity is an instinctive impulse of all humans, which just needs to be stimulated for change to occur — and we use design as an expression of our creative endeavours.
S1
Strategy is the heart of great results — it provides a bedrock for great decision making. We love strategy, and we work to build great strategy artifacts to support leaders in their mission and govern their vision.
S2
Adaptive organizations are designed to adjust quickly by modifying their competencies, organizational structure and workflows to respond to new challenges caused by market changes, emerging technologies or new economic scenarios.
S3
We can design creative workshops and practices for any use case you have. From product discovery through team-building experiences, we can help you achieve any goals you have. Collaboration at its best.
Hear from our customers
You've helped develop an anti-fragile culture that allows our organization to ride that wave. As a former corporate member, who has consumed much of these products in the recent past, I can say that the organization today has greater clarity of roles and responsibilities — something fundamental for us to take this next step safely. You are part of it, and I can say that it is only the beginning.
Henrick Santana
Customer Success Leader @ Cubo Itaú
My experience as a coachee with Bruno was sensational! This guy changed my view of a coach's job and made me deconstruct all the preconceptions, living in practice that the work goes far beyond motivational phrases. Always punctual and empathetic, Bruno brought me every week new practical tools, new processes and dynamics totally applicable, allowing me to reach the results myself.
Thiago Ramos Passarelli
Sr. Product Manager at Uphold Inc.
Bruno did a great job coaching with me. There were sessions of many learnings, development of self-knowledge and new perspectives for my career. In a short period I was able to achieve my professional goal and had personal evolutions, which were certainly driven by the conversations we had. This guy is passionate about what he does.
Daniel Miranda
Gerente de Inovação e Novos Negócios, Grupo Santander
Bruno is a truly passionate person whom you will respect and trust from the first moment that you meet. He has an air of calmness and happiness about him that puts you at ease, makes you believe that he is in control of any situation that arises. I loved working for Bruno — he was extremely easy to talk to, and always gave me excellent advice both personally and professionally.
Jetter Canhada
Head of Software Engineering at FIRST
Bruno was a great mentor in the relationship journey in projects. In times of change, leading people through scenarios of difficult predictability is a rare talent — and Bruno commands well in this! Thank you my friend!
Ulisses Andre Souza
Marketing & Innovation Expert
Cultures we have experienced and learned from
Quick wins
A first meeting on how we do business — no cost, no funny business. Bring a problem worth solving and we'll show you how we'd approach it.
